ANOTHER "GREAT FEATURE ARTICLE" FROM THE PAGES OF ANTIQUE BOTTLE AND GLASS COLLECTOR MAGAZINE THE MAGAZINE OF THE ANTIQUE BOTTLE COLLECTING HOBBY |
WOMAN SUCCESSFULLY CONDUCTS THE LIQUOR BUSINESS
ebay (Taken from the Nov. 15th, 1902
issue of the "Town & Country"
newspaper, published in Pennsburg, PA.)
nasa

...Mrs. Mary Moll, of Green Lane, PA, the only lady liquor dealer in the State, has successfully conducted that business for a period of ten years. The late Nathaniel Moll, her husband, started the business about twenty-six years ago and conducted the same until his death. Mrs. Moll then took entire charge of the business and through her careful business management has more than tripled the capacity of the business. Today all her purchases are on carload lots, thus placing her in a position to sell liquor of the best quality at the lowest possible price.
A 1900 photo post card of Mrs. N.B. Moll's home in Green Lane, Pa
The history connected with this lady's business career is most interesting. Mrs. Moll, when she took possession of the business, had many obstacles to overcome but, being a woman of wonderful business tact, she bravely fought the many unpleasant features connected with the business and successfully built up a trade far superior to any in this country. She deals directly with the leading liquor brokers in the United States, who are held in account for every action by the government.
Strapsided whiskey flask used by Mrs. N.B. Moll.
All know examples are in the quart size
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| Copper plate for stenciling wooden packing crates. | Early advertising trade card for Mrs. N.B. Moll's wine and liquors |
Mrs. Moll's first year's sales
amounted to ninety-six barrels of liquor. This she increased by
giving the business on the road her personal attention. After
three years of careful work as a drummer she abandoned the road.
During her trips on the road she kept a strict account of all her
expenses and came to the conclusion that she could build up her
trade much better by giving her customers the advantage of her
expenses. She now sells her liquors 50 cents a gallon cheaper
than when on the road.
Mrs. Moll, during her business career, had gained the reputation of selling nothing but high grade liquors. She supplies the leading doctors throughout this and adjoining counties with liquors for medicinal purposes. She carries a stock of pure rye whiskies ranging in age from 5 to 20 years. Her business has rapidly increased and now she handles over three hundred barrels every year.
The success of her business is due largely to the manner in which Mrs. Moll buys her whiskies. Her purchases are made generally in carload lots, not only being able to buy at a good reduction, but saving considerable on transportation. To give our readers some idea of the extent of this business, it is only necessary to say that a representative of the Star Union Railroad Company recently visited her at her home and tried to make arrangements to have her shipments over their lines.
Embossing on front of strapsided quart.
Last week she received five barrels of a twenty-year-old whiskey as a sample order. After testing the liquor she found it to be an even higher quality than what she had expected and immediately wired for twenty-five barrels more. This whiskey was made from pure rye in this State in 1881. In 1894 it was shipped to Bremen, Germany, where it remained till 1900. The high grade whiskies are generally sent across the seas as it is claimed that the salt air and peculiar motion of the vessel increases the quality of the liquor. Liquor in the process of aging evaporates very rapidly and the greater the evaporation the more valuable the liquor. Of the five barrels received by Mrs. Moll when first filled each contained 44 1/2 gallons. When Mrs. Moll received them the barrels contained from 14 to 20 gallons a piece.
Twenty-year-old whiskey is seldom found in liquor stores at the present day, but it is known that Mrs. Moll always has in stock the choicest and most rare liquors, according to age, that can be found on the market.
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